Alan Velasco

Our Investing Thesis

The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.

Our sports card investing thesis is three fold.

1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.

2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.

3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.

There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.

We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.

Alan Velasco

The Reward

FC Dallas loves to develop top talent, and Velasco could be one of the subsequent big transfers that line the development pockets of FC Dallas. Velasco is too talented to be in the MLS, and we know what he can do. His rookie cards are in MLS products, and they are incredibly obtainable. He has scored some ridiculous goals for this FC side, and we could see him getting some extreme notoriety as this FC Dallas team plays more meaningful games this summer. As a 20-year-old Argentine, the world is itching to sign talent from South America, and we believe that the 8 Million price tag on TransferMarket, might be an undervaluation.

The Risk

The MLS is becoming an excellent showcase league for young talent to make the jump to Europe, but a few of these kids do not make it in the MLS and never get the showcase they deserve. FC Dallas isn't playing well, so Velasco still needs to get the showcase he deserves. He has the talent. It will remain to be seen if he gets the platform to show that.

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