Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
Pulisic is 24 years old and plays in the Premier League, currently for Chelsea, as well as being "Captain America" - the leader of the USMNT.
He is who we thought he was, scoring the game winning goal in the World Cup against Iran, advancing the US to the round of 16 and drawing rave reviews from his coaches and teammates.
Pulisic won the Champions League and UEFA Supercup with Chelsea in the 2021-2022 season and is a great offensive player and can create opportunities for himself and his teammates. Due to his strong play in the World Cup, he'll likely draw plenty of interest in the transfer market in the next couple of windows.
Where his real value lies is his USMNT market. Collectors and believers in the US World Cup changes should invest in Pulisic. Not only will it be super fun to follow, but it could pay off huge.
He looked really solid in the 2022 World Cup and projects as a solid long term investment heading into the 2026 World Cup in North America.
The upside with Pulisic in the short term is in a potential transfer away from Chelsea, perhaps to another Premier League club like Manchester United. The real upside reward for his investors to sell him though will come with the hype build up in a few years for the 2026 World Cup in North America.
The risk surrounding Pulisic is his injury history missing several games throughout his multiple seasons with Chelsea. He's currently out for a few months with a knee injury, which could prevent a transfer to a club that could play him more.
He doesn't play all the time in Chelsea, and is out of favor with the current coaching staff - the ownership group won't grant his transfer requests - and if the USMNT disappoints in 2026, or he comes up goalless, his value will plummet.