Geno Smith

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Our Investing Thesis

The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.

Our sports card investing thesis is three fold.

1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.

2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.

3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.

There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.

We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.


The Reward

What a season for the 32 year old veteran. His improbable season included finishing in the Top 10 in passing yards (4,282) and TDs (30), and leading the Seahawks to a Wild Card playoff appearance. Even though they got crushed in the second half by the 49ers, the future looks bright for Smith and the Seahawks, as they have a top five pick in the 2023 NFL Draft, thanks to the Russell Wilson trade.

There's no guarantee that Smith will be Seattle's QB of the future, but there's a solid chance, which means there's definite upside for his cards heading into 2023.

The Risk

He's approaching his mid-30s on a team that faces stiff competition from within their own division, and barely made the playoffs. For his card value to truly spike, he will have to follow up on his unlikely 2022 performance and lead Seattle to the promised land in 2023. How likely is that?

Get the full investment report, including an in-depth look at which cards to buy now, how long to hold them and when to sell them. Get the rest. Go Premium here.

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