Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
The leap Hurts took from 2021 to 2022 was very significant. He was arguably the MVP for the most of the season, until he missed a few games down the stretch. A very strong showing in the Super Bowl, despite coming up short, could be the just the beginning of what this great QB can accomplish in his career.
The value of his cards will likely decline over the coming months, but look for a rebound mid-Summer heading into the 2023 season. The Eagles currently have the 4th best odds to win the 2024 Super Bowl, so there is belief in this team and Hurts to get back to the big game for the 2nd year in a row.
They added De'Andre Swift in a draft weekend trade, bolstering their solid offensive weapons around Hurts.
The argument could be made that Hurts plays in the perfect system for who he is as a player; strong offensive line with a great running game, and downfield receiving threats. The Eagles also had the Easiest Strength of Schedule in 2022. We’re not sure we buy that premise here. Hurts is a pretty low-risk investment at this point in his career. Hurts has been a durable QB who has improved each of his 3 season in the NFL. The Eagles lost both their coordinators to head coaching jobs (which is pretty rare), so there will be some adjustments, but we feel the groundwork has been laid and Hurts will turn out another great season in 2023.
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