Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
The second of nine shortshops taken in the first round of the 2021 MLB Draft, Lawlar heads straight to the Diamondbacks organization from Jesuit College Prep in Texas.
He's already in the Top 25 on MLB.com's Top Prospect List. The hype machine on Lawlar is huge, but he reportedly has the tools to back it up, as our very own Kendall McKee - host of The Baseball Card Strategy Show - has heavily invested in him.
With so many SS prospects ready to blossom into the big leagues (literally 26 of the Top 100 MLB prospects are shortstops), odds are that not all of them will make it.
I'm not saying Lawlar won't, but I'm saying that his card market may actually shrink over time unless he performs up to the hype.
I believe the risk in Lawlar isn't higher than any other SS prospect, but it's something to consider with all of the other prospect possibilities in our Sports Card Investment Report.
That said, there are some plays to make with him that I'd like you to read about below.