Lonnie Walker IV

Lonnie Walker Featured Image

Our Investing Thesis

The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.

Our sports card investing thesis is three fold.

1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.

2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.

3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.

There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.

We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.

Lonnie Walker IV

The Reward

Lonnie Walker is 23 years old and was drafted by the San Antonio Spurs in the 1st round (18th pick) of the 2018 NBA Draft.

Walker shot the ball well in his first three seasons with the Spurs, making 36.9% of his triples. Walker said he has confidence in his shot after putting in extra work in the gym to fix his aim. He spoke of his ability to guard anywhere from the point guard to a small forward position and the extra weight he put on could lead to him guarding some smaller fours. Walker’s ebullient confidence on that end brings value in and of itself.

Walker was kickstarting his Lakers career with some strong play in the Hoopsville Pro-Am. Walker scored 34 points, 8 rebounds, 5 assists, and 3 steals and that is bound to get Lakers fans excited. Pro-am is not necessarily the highest level of competition in the world. That being said, good players should play well in these settings and that is exactly what Walker did.

The Risk

Walker is playing for a new team and that means he needs to establish proper synergy and chemistry with his new teammates. And this doesn’t come easy. However, judging by Walker’s confidence in the Lakers, he most probably fit in just right.

Get the full investment report, including an in-depth look at which cards to buy now, how long to hold them and when to sell them. Get the rest. Go Premium here.

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