Russell Gage

Russell Gage Featured Image

Our Investing Thesis

The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.

Our sports card investing thesis is three fold.

1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.

2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.

3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.

There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.

We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.

Russell Gage

The Reward

A sixth-round pick out LSU in 2018, Gage made only 26 receptions during his college career and just six his rookie season. He then grew into one of game’s best slot receivers, setting career highs in receptions (72) and receiving yards (786) in 2020.

Gage signed a three-year, $30 million free agency deal with the Buccaneers in the offseason, so he is in it for the long haul with Brady and Co. in 2022 and beyond. The 26-year-old proved last season he's an underrated receiver, netting 66 catches and 770 yards with four TDs in the Falcons' decimated wideout room. Gage is also a reliable receiver who is consistently healthy, as he has played in 61 of a possible 65 games in his career.

The arrival of Julio Jones may keep Gage as the No. 3 wideout to start the season even while Chris Godwin is finishing his knee recovery from ACL surgery. Nonetheless, the veteran's quick chemistry with Brady still bodes very well for his chances of hitting the ground running in the Buccaneers' air attack.

The Risk

There aren’t many movements in the Gage’s comps, meaning his cards’ are not easy to liquidate. However, his cards’ prices are lower now in the offseason and it’s a great buy opportunity now.

Get the full investment report, including an in-depth look at which cards to buy now, how long to hold them and when to sell them. Get the rest. Go Premium here.

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