Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
The Reward: Young checks all the boxes that sports card investors should be monitoring....
- He's 23 years old, a top five pick
- Averaging 28 points, nine assists and capable of going off for 40+ on any night
- Already has achieved playoff success
- The clear #1 option and franchise player on his team
And now, he has a fellow 25-year old All-Star guard joining him in the backcourt for 2022-23 as Dejounte Murray joins the Hawks in a trade from San Antonio. Crazy. Young is the biggest beneficiary of this deal, as Murray is a creator for his teammates, and should take tons of pressure off of Young to open things up for Ice Trae to score a ridiculous amount of points playing more "2-guard."
Even though the Hawks lost in the first round to the Heat, Young and the Hawks have a bright future ahead of them - they just may need to take the regular season more seriously next year.
Young is a franchise player, with a strong and growing fanbase. He's a great long term investment, and we will be monitoring his prices this offseason to identify some true "buy-low" moments.