Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
The Reward: The 20 year old shortstop from the Dominican Republic is touted as the most "can't-miss" prospect of all-time, and he's all upside. But unlike most prospects, who are super risky investments due to their lack of big league experience, there is a 70-game big league sample size here to ease our minds.
In 70 games in Tampa last year, he batted .288 with 7 HR and 39 RBI, and reached base 43 games in a row, tying Frank Robinson's record for a player 20 years old or younger.
On top of that, the Rays reportedly signed him to a 12 year big league deal worth up to $223 million.
Point being, while Franco may seem like a huge, unproven risk, there's actually quite a bit of real world evidence to separate him as a top tier investment compared to other highly touted baseball prospects.
He's no longer a prospect, he's a legit AL MVP Candidate - yes, this season!
The Risk: With all the hype around prospects, there's always a risk that they'll underperform. Also, while Franco's contract is good for Tampa, it also means he'll be in a small market for-almost-ever, which could limit his overall fanbase and market size in the long term / legacy aspect of things.
The reality is that Wander has solidified himself as a long term hobby darling, and the only risk is buying the wrong cards.