Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
Luka is still one of the top darlings of ultra-modern NBA card collectors, and will always have a size-able market. Many think he's a sure fire top five point guard of all time, even this early on in his career.
The more I watch him, the more I see someone destined to win multiple Western Conference Championships in his career, making multiple NBA Finals Appearances. To win the big one, he'll need some luck, and likely a better supporting cast, but if anyone can get it done, it's this guy.
The Mavs acquired Christian Wood this offseason, which is a solid move. Wood gives Doncic a second complementary scorer to go to, and should take some pressure off him and increase his playmaking ability. Also, don't sleep on the addition of 2022 second round pick Jaden Hardy from the G League Ignite (acquired via trade with Sacramento).
Had he been healthy for the entirety of the 2021-22 NBA Season, he would have been the runaway MVP and we'd be talking about him being LeBron part 2.
He's primed for some huge NBA Playoff performances in 2023, which means many opportunities for spikes in his card value.
He's a a buy and a hold right now, and will have multiple spikes during the 2022-23 NBA Season to sell for profit if you buy the right cards.
I don't see much risk at all in Luka. Now that he's led the Mavs to a Western Conference Finals with zero supporting cast, there's no doubt in my mind he'll eventually win multiple NBA Titles. If one doesn't happen this year, it will in the near future.
People will reference the loss of Jalen Brunson to New York as a blow to his upside potential to win a championship, but I actually think Brunson is easily replaceable for the Mavs, with Spencer Dinwiddie and Tim Hardaway Jr. coming back this season.