Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
Rob Gronkowski “Gronk” is a bonified hall of fame tight end currently a free agent (formerly with the Tampa Bay Bucs/Wherever Tom Brady is playing) that has recently announced his “retirement”. Nobody is buying this Instagram “announcement” including myself and we’ll talk more about why I feel this way in a second.
Gronk has got the most super bowl rings of any tight end in NFL history with 4. He also has the 3rd most touchdowns of all time with 92, only trailing Tony Gonzalez and Antonio Gates.
The future Hall-of-Famer played nine seasons for the New England Patriots before retiring for one year and then returning to join Tom Brady on the Buccaneers. A native of Williamsville, New York, Gronk played two seasons at University of Arizona, but missed his junior year due to back surgery. This didn’t stop him from declaring for the NFL Draft and it didn’t stop the Patriots from drafting him 42nd overall in the second round of the 2010 draft. His college stats totaled 1,197 yards across 22 games and 16.0 yards per reception. At 6’6”, 265 lbs, Gronk’s ability to stretch defenses and block any defender have made him a legend...
He also ran a 4.68 40-yard dash at his pro day, good for an 86th percentile speed score, and he’s used that speed and size combo to destroy defenses for 14.9 yards per reception across his career. In 2021, he led all tight ends in average distance of target “ADOT” and was targeted on 24.1% of his routes run. He surprisingly improved in his second year on the Buccaneers, topping his 2020 season in targets, receptions, yards, and PPR points per game. He was #2 among tight ends in deep targets and even though he is well past the ideal age for a tight end, he still put up 6.4 yards after the catch “YAC” per reception in 2021.
About that retirement “announcement”… It has been common knowledge that earlier this off-season Brady gave Gronk quite the scare when he himself announced retirement through an Instagram post, only to un-retire a month later. Gronk is 33 years old, and he has publicly told people before he doesn’t like doing all these practice drills and wind sprints during the off-season. OTAs and training camp are a grind, especially for a 33 year old TE. “Retiring” now gives Gronk a great excuse to skip all of this and return in august when we’re no talking about practice anymore. Even Gronk’s agent, Drew Rosenhaus, published a tweet eluding to this.
Therefore we should all take advantage of a potential dip in value within the coming weeks, because once the announcement is released that he is in fact playing with Brady this year we will see an immediate spike in the demand for his cards.
There is a chance he does actually reitre, however there is still very little risk in investing in Gronk’s cards. He will likely still be very relevant in media circles for many years to come. Whether its doing more commercials, NFL broadcast spots, guest appearances at major music venues, or going back to being a WWE wrestler, Gronk always finds a way to the life of the party. His cards should continue to appreciate slowly in value regardless of NFL retirement, kinda how you would view Brady.