Our Investing Thesis
The hobby is huge. There is a ton of temptation and FOMO. It's easy to become undisciplined and sloppy in pursuit of making money investing in sports cards.
Our sports card investing thesis is three fold.
1. Don't Chase. The way to make money investing in Sports Cards is NOT to chase the hot players or cards, but to have the ability to identify the NEXT hottest player BEFORE their card prices take off.
2. Stay In The Game. Since each player has a countless amount of cards, it's necessary to stay disciplined in identifying and purchasing cards that will have the ability to rise in value. Go Low / Mid Risk as much as possible. Everyone wants the big names. If the price is already high, then the upside is already baked in. Buy the dip on either the card, the player or both. Have reasonable expectations. Not every card will yield a profit, but overall, if you stay in the game, you should make 20% over the long haul.
3. Be Set Up To Sell. The most overlooked part of profiting in sports card investing is actually being set up to sell your cards. This includes acquiring cards that are frequently transacted, so as to instill confidence in your future buyer by being able to show consistent sales comps. We're not saying not to acquire short prints and variations, but if you're looking to make an ROI quickly, these aren't always the best cards.
There are two windows. The long term window and the flippable window. The long term window is when you believe a player has a season or more of relevant potential "moments" ahead. The flippable window is when a player actually never has to perform well on the field or court, but only has to generate enough "hype" to see an increase in card value.
We know that our background of professional sports front office work and player scouting, high stakes fantasy sports expertise, digital content creation and sales will make our Sports Card Investment Report a critical piece in your pursuit of positive ROI on your Sports Card Investments.
Ronald Acuña Jr.
The Reward: A 23-year old stud on a World Series Championship team, ready to come back from a torn ACL and hopefully improve upon his career .281 batting average and return to his pre-injury / pre-COVID shortened 40 HR / 100 RBI form from 2019.
Many around the sports world are shocked that Atlanta won the championship without their superstar outfielder, but possibly more are thinking that they could compete for years to come, making Acuña's cards super relevant and sought after.
The superstar is back hitting home runs, so the buying window may be over, but he's still a solid investment regardless of what happens to his pricing.
The Risk: Sports fans and card collectors have a bit of a problem taking comebacks for granted. World class athletes and medical staffs make it look easy all the time, but there's no guarantee that Acuña returns to form right away, or for the foreseeable future. We all assume he will, but that may not be true. Card prices are dependent upon individual performances, and while hype will ensue about Acuña's impending comeback this upcoming MLB season, he'll have to live up to expectations on the field to keep sports card investors happy.
As mentioned above, he's already back hitting home runs, which is super encouraging and mitigates the risk quite a bit.